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Coaches and creators

A lead magnet quiz your audience actually wants to finish

A static opt-in form asks for an email and offers a PDF. A quiz asks for an email and offers a personalized result, which is a much easier trade for the visitor.

Recommended: Personality quiz on the Conversational template.

Download Quizably free

How to set it up

  1. 1 Pick a problem your audience recognizes ("What is holding your business back?").
  2. 2 Write three to four results, each one pointing to a next step or offer.
  3. 3 Ask for the email before the result, and turn on double opt-in.
  4. 4 Follow up with the result they got.

Common questions

Should I ask for the email before or after the quiz?

Right before the result usually works best, because the visitor is already invested. You can also show the form before the quiz, and make it skippable or required.

Does it support double opt-in?

Yes. Quizably sends a confirmation email and only counts a lead once they click through.

Also see: Online stores, Bloggers and communities, Educators and trainers, Course and membership sites