Quiz types: personality, trivia, survey and poll

Every quiz has one type. The type decides how a visitor’s answers turn into a result. You choose it when you create the quiz, and there is no control to change it afterward. If you pick the wrong type, create a new quiz, or export the quiz and rebuild it with the right type.

The four types are Personality / Result, Trivia / Score-based, Survey / Form and Poll / Single question.

Comparison

	Personality	Trivia	Survey	Poll
Purpose	“Which one are you?”	Test knowledge	Collect responses	Quick opinion question
How the result is chosen	Answers are mapped to results, most votes wins	Points from correct answers, matched to a score band	Always the same thank-you result	Always the same thank-you result
Results you write	One per outcome	One per score band	Exactly one	Exactly one
Results tab is called	Results	Score bands	Result	Tally
Score shown to visitor	No	Yes, “x of y correct”	No	No
Answer review	No	Optional Review answers	No	No

Personality / Result

Use it for: quizzes that sort people into outcomes, such as “What’s your coffee personality?” or product finders.

What the visitor sees: an intro screen, the questions one at a time, an optional lead form, and a result card with your title, description and image, plus an optional button and share buttons.

How it works:

1. You create the results in the Results tab.
2. In the Questions tab, you map each answer to one result using the result button on the answer row (it reads Result).
3. Each selected answer with a mapping adds one vote to its result. The result with the most votes wins.
4. If results tie, the one listed higher in the Results tab wins.
5. If a visitor selects no mapped answers, the first result is shown on screen.

For multiple choice questions, every ticked answer that has a mapping counts. See Personality results.

Trivia / Score-based

Use it for: knowledge tests, certifications, and fun facts quizzes where there are right and wrong answers.

What the visitor sees: the questions, then a result card for their score band with a line such as “7 of 10 correct”. Unless you turn it off, a collapsible Review answers section shows which questions they got right or wrong.

How it works:

1. On each answer, turn on Correct and type the points in Pts. The default is 0, so a correct answer with no points scores nothing.
2. The score is the sum of points from correct answers the visitor selected.
3. In the Score bands tab, each result has a Min and Max score. The first band that contains the score is shown.

Short text and rating questions are recorded but not scored. See Trivia scoring.

Survey / Form

Use it for: feedback forms, intake questionnaires and research where you want answers, not a verdict.

What the visitor sees: the questions, an optional lead form, then a single thank-you result screen.

How it works:

• Nothing is scored. Every visitor sees the same result.
• Add one result in the Result tab. The builder allows only one. It is the thank-you screen. If there is no result, visitors still end on a built-in thank-you screen that says “Your response has been recorded.”
• Survey answers, including typed text and ratings, are visible in Leads, by opening a lead and reading its Answers section, and as one column per question in the leads CSV. That applies to visitors who filled in the lead form.

See Survey and poll.

Poll / Single question

Use it for: a short one-question opinion check.

A poll shows live results. After the visitor answers, the result screen is headed “Poll results” and lists every option with its percentage, a bar and a vote count, marks the visitor’s own pick with “Your vote”, and ends with the total number of votes. If you added a result, its title, text and image show above the tally. If you did not add one, the heading is “Thanks for voting”.

The tally counts completed submissions. Tallies are cached for 20 seconds, and nothing stops the same person from voting again by retaking the poll, so each retake adds a vote.

Note: The poll tally uses the first question only. A poll is not limited to one question in the builder, but the live results show just the first.

What you receive

You get	Personality	Trivia	Survey	Poll
Submission counts and completion	Yes	Yes	Yes	Yes
Result distribution in Analytics	Yes	Yes	Yes	Yes
Average score in Analytics	No	Yes	No	No
Leads with answers in Leads	Yes	Yes	Yes	Yes
Webhook payload	Result and vote tally	Result, score and counts	Result and answer count	Result and answer count

Per-question drop-off data is available for all types. See Analytics and Webhooks.

Choosing a type

• You want visitors to feel “this quiz knows me”: Personality.
• You want to grade people: Trivia.
• You want information from visitors: Survey.
• You want one quick question: Poll.

You can mix question types freely inside any quiz. See Question types. To start from a finished example, browse the ready-made quizzes on the templates page.

Related

• Create a new quiz
• Question types
• Personality results
• Trivia scoring